The Story Behind
@One
A place to recover, reconnect, and return to yourself.
@One did not begin as a business idea.
It began as a feeling.
A feeling that somewhere, somehow, there will be a place where people can go when life has broken them open. A place where the body can rest, the mind can quiet, and the spirit can slowly begin to come back online.
The first version of the idea came to me in 2021, before I fully understood what my own life was about to become. I was sick. I was struggling. I was trying to make sense of what healing really meant — not just from a medical standpoint, but from a human standpoint.
Then everything stopped.
My heart, liver, and kidneys failed. Then I went into cardiac arrest. I was placed in a coma. I disappeared from my own life for a while. After that came rehab, recovery, and the slow process of rebuilding a life I could recognize again.
When I came back, I was not the same person.
The Idea Before the Coma
Before November 2021, I was building toward something meaningful.
In March of 2020, I contracted COVID-19, and then suffered from Long COVID. I was struggling — physically, mentally, emotionally, and spiritually. I kept searching for a place that could help me feel better.
A place away from everything, but not too far away.
A place where I could rest, rejuvenate, relax, and reenergize. A place that felt private, nature-forward, deeply intentional, and human.
But I couldn’t find it.
So I decided to build it.
For months, I was looking at properties, researching possibilities, finding contractors, and shaping the vision in my mind. And, just like that, @One was born. A place to rest, relax, rejuvenate, reenergize, and reconnect. A place where you could be at one with yourself, your partner, your team, or your family.
Then November came.
Disappearing
In November 2021, after an extensive battle with Long COVID, my heart, liver, and kidneys failed simultaneously. I went into cardiac arrest. My heart stopped beating. The medical team intervened. I was placed in a medically induced coma, having suffered severe anoxic brain damage, liver damage, and kidney damage.
Surviving was a miracle.
When I woke up two weeks later, the world I knew had disappeared.
There is no graceful way to describe what that means. You are there, and then you are not. The people around you continue to exist in a world where time moves forward — where days pass, decisions are made, and the world keeps spinning. And you are somewhere else entirely.
When I came out of the coma, I was alive. My body had survived. But what I came back to — and what I came back as — was something that would take years to fully understand.
Four Years of Recovery
From November 2021 through 2025, recovery was not a straight line. It was fragmented, confusing, painful, and often invisible to the people around me.
My body was alive, but my mind, memory, emotions, and sense of self had to slowly find their way back. There were pieces of me missing. There were pieces of my life I could not access. There were days I functioned, and days I could not understand why even simple things felt impossible.
The healthcare system is extraordinary at keeping you alive. It is far less equipped to help you return to yourself. The ICU saves your body. But what saves your sense of identity, your relationship to time, your capacity for joy?
“Life has a way of pulling us away from ourselves. @One is a place to pause, breathe, and find your way back.”
— Shane Giordano, Founder
Remembering @One
In August 2024, I was on Instagram and saw an ad for a vacation rental that reminded me of something familiar. At first, I could not place it. It was just a feeling — a flicker of recognition.
A few days later, it came back to me.
@One.
All of a sudden, I remembered what I had been trying to build before November 2021. I remembered the vision, the purpose, and the reason it mattered.
But remembering it and being able to build it were not the same thing.
My cognitive abilities were still limited. I was not ready yet. So I studied. I learned. I absorbed information for hours every day, month after month, slowly rebuilding my capacity along with the foundation of the idea itself.
Eighteen months later, I am about to begin the process of building something even more meaningful than what I first imagined.
What @One Is
@One is not simply a business. It is the answer to a question I could not stop asking.
Where does someone go when life has broken them open — and they are ready to begin coming back?
Where do you go when you need to reconnect with your mind, your body, your spirit, your partner, your purpose, and yourself?
It is not a hospital. It is not a spa. It is not a therapy office or a recovery clinic. It is not a boutique hotel with wellness programming added as an amenity.
@One is something different.
It is a sanctuary.
Private. Nature-forward. Deeply intentional.
A place designed for rest, reflection, healing, and reconnection. A place where heat, cold, silence, movement, nourishment, presence, and time away from technology work together to give the nervous system permission to do what it already knows how to do — heal.
@One is for the person who has survived something.
The person who has lost something enormous.
The person standing somewhere between who they were and who they are becoming.
It is for the person I was after the coma. The person I had to learn how to become.
And it is for anyone who finds themselves at the edge of reinvention and needs somewhere to land, breathe, remember, reconnect, and begin again.
“Some people wait for a reason dramatic enough to justify stopping. I've learned the need itself is reason enough.”
— Shane Giordano, Founder
Shane Giordano
A seasoned entrepreneur for over 40 years since childhood. Experience in industries including Automotive, Event Management, Advertising, Marketing, and Hospitality.
The four years that followed — recovery, rebuilding, searching for what did not exist — became the foundation for @One Resetreats.
He is based in Edgewater, New Jersey, and is currently in active development of the @One brand and its first properties.
What @One Stands For
Healing is not a luxury. It is something the body asks for.
The body knows how to recover. It needs the right environment to do it.
Nature, silence, heat, cold, movement, and nourishment are not afterthoughts at @One. They are the core environmental supports for rest, reflection, and recovery — the elements the experience is built around.
Disconnecting from technology is not a sacrifice. It is a return.
Privacy is not a preference. For true recovery, it is essential.
@One exists because healing deserves a home.